Research paper
Sustainable consumer behaviour and packaging report
Publication date: April 11, 2022
Organisation: KIDV
The sustainable consumer behaviour tool consists of three parts. This theoretical report gives you more in-depth information on sustainable consumer behaviour. If you would like to have a brief introduction to this topic first, then please consult our interactive infographic . And if you would like to have a summary of the cues one can apply to the packaging, you can order a free ‘cues cube’ to use at your work and for discussions with your colleagues.